Rural Tourism and Sustaninable Business

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Beschreibung

Informationen zum Autor The editors worked together in the former Leisure and Tourism Management Department of the Scottish Agricultural College (SAC) which produced the 'Auchincruive Declaration' on tourism and rural sustainability. They have common interests in sustainable rural development. Dr Mitchell is now with SAC Aberdeen! Ms Kirkpatrick is with SAC Auchincruive! and Prof Hall is Visiting Professor with Hdme Polytechnic! Finland and a partner of Seabank Enterprises! Scotland. Klappentext This is a structured! edited book of nineteen Chapters which provides! from an inter-disciplinary perspective! latest thinking on! and practical case study exemplification of rural tourism and sustainable business development from Europe! North America! Australasia! the Middle East and Japan. Zusammenfassung This is a structured! edited book of nineteen chapters which provides! from an inter-disciplinary perspective! latest thinking on! and practical case study exemplification of rural tourism and sustainable business development from Europe! North America! Australasia! the Middle East and Japan. Inhaltsverzeichnis 1. Rural Tourism and Sustainable Business: Key themes and issues! Morag Mitchell and Derek Hall; Strategic Considerations; 2 Rural tourism policy: European perspectives! M. Nylander and D. Hall 3 Rural tourism business: a North American overview D. Timothy 4 Legislative frameworks for rural tourism G.K. Priestley! G. Canoves! M. Segum and M. Villarino; 5 Effective marketing for rural tourism! J. Clarke; 6 Exploitation of ICT for rural tourism enterprises: the case of Aragon! Spain G. Evans and P. Parravicini; Networks! Partnerships And Community Support; 7 Co-operative marketing structures in rural tourism: the Irish case! C. Gorman; 8 Regional co-operation in rural theme trails! K. Meyer-Cech; 9 Rural wine and food tourism cluster and network development! C M. Hall; 10 Globalisation! rural tourism and community power! H. Mair! D. G. Reid and W. George; 11 The development of tourism businesses in rural communities: the case of the Maroons of Jamaica D. Chambers; 12 Farm tourism co-operation in Taiwan! Ming-Huang Lee; Quality Sustainable Business; 13 Quality as a key driver in sustainable rural tourism businesses! R. Youell and R. Wornell; 14 Rural tourism businesses and environmental management systems! D. Leslie; 15 Researching the links between environmental quality kite marks and local tourism business performance: a discourse analysis of the Welsh rural beach quality 'Green Coast Award'! D. Botterill and C. Nelson; 16 Entrepreneurial personality traits in managing rural tourism and sustainable business! W. Schiebel; 17 Business development! rural tourism and the implications of milieu! F. Williams and A. Copus; 18 Sustainable rural tourism business practice! J. Vernon! S. Essex and K. Curry; Conclusion; 19 Rural tourism business as sustained and sustainable development? Derek Hall and Morag Mitchell ...

Klappentext

This is a structured, edited book of nineteen Chapters which provides, from an inter-disciplinary perspective, latest thinking on, and practical case study exemplification of rural tourism and sustainable business development from Europe, North America, Australasia, the Middle East and Japan.



Zusammenfassung
This is a structured, edited book of nineteen chapters which provides, from an inter-disciplinary perspective, latest thinking on, and practical case study exemplification of rural tourism and sustainable business development from Europe, North America, Australasia, the Middle East and Japan.

Inhalt

1. Rural Tourism and Sustainable Business: Key themes and issues, Morag Mitchell and Derek Hall; Strategic Considerations; 2 Rural tourism policy: European perspectives, M. Nylander and D. Hall 3 Rural tourism business: a North American overview D. Timothy 4 Legislative frameworks for rural tourism G.K. Priestley, G. Canoves, M. Segum and M. Villarino; 5 Effective marketing for rural tourism, J. Clarke; 6 Exploitation of ICT for rural tourism enterprises: the case of Aragon, Spain G. Evans and P. Parravicini; Networks, Partnerships And Community Support; 7 Co-operative marketing structures in rural tourism: the Irish case, C. Gorman; 8 Regional co-operation in rural theme trails, K. Meyer-Cech; 9 Rural wine and food tourism cluster and network development, C M. Hall; 10 Globalisation, rural tourism and community power, H. Mair, D. G. Reid and W. George; 11 The development of tourism businesses in rural communities: the case of the Maroons of Jamaica D. Chambers; 12 Farm tourism co-operation in Taiwan, Ming-Huang Lee; Quality Sustainable Business; 13 Quality as a key driver in sustainable rural tourism businesses, R. Youell and R. Wornell; 14 Rural tourism businesses and environmental management systems, D. Leslie; 15 Researching the links between environmental quality kite marks and local tourism business performance: a discourse analysis of the Welsh rural beach quality 'Green Coast Award', D. Botterill and C. Nelson; 16 Entrepreneurial personality traits in managing rural tourism and sustainable business, W. Schiebel; 17 Business development, rural tourism and the implications of milieu, F. Williams and A. Copus; 18 Sustainable rural tourism business practice, J. Vernon, S. Essex and K. Curry; Conclusion; 19 Rural tourism business as sustained and sustainable development? Derek Hall and Morag Mitchell

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Produktinformationen

Titel
Rural Tourism and Sustaninable Business
Autor
EAN
9781845410117
ISBN
1845410114
Format
Kartonierter Einband
Herausgeber
Channel View Publications
Anzahl Seiten
388
Gewicht
588g
Größe
H234mm x B156mm x T20mm
Jahr
2005
Untertitel
Englisch
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